What’s covered in our Digital Skills Course?
The digital landscape for businesses is constantly changing and it can be hard to keep pace. Our free digital skills courses focus on core aspects of digital skills from social media and online advertising through to social media and web design. If you are from Essex, you can boost your digital skills across a broad array of areas.
Driving Traffic to Your Website
Getting no visitors to your website? Then this short course can help you better understand online behaviour and put your website in front of your core audience. It offers support with both offline and digital marketing, including SEO, PPC advertising, online adverts and public relations. Our course experts will also advise on how to set budgets for your campaigns and improve your return on investment.
Your website is your digital shop window and should be easy to use, simple to navigate and push users towards your desired result. This course covers everything from planning the essentials, to building an effective website. Understand strategies to get your visitors to perform how you require and key platforms to utilise. Book now if you are looking to develop your own website and have little to no experience in web design.
Online Sales & Ecommerce
Selling online is exhilarating and can soon turn your business into a highly profitable venture, but how do you drive those sales? Our short course teaches you how to best attract and convert leads, as well as the basic principles of good online sales. Book onto this free workshop if you want to create a top-level digital marketing plan and learn more about some of the most used and successful tools and methods for online sales.
Don’t fall into the traps and bad habits that so many businesses do when trying to promote themselves on social media. Our social media course and training gives new business owners insight into the right social media channels for their business and the top tips for successful social media marketing, whether it’s organic or paid. You’ll also learn about how to use tools and tricks to help boost the management and effectiveness of your social media platforms.
Make Happy is a marketing and innovation agency with a focus on using workshops to equip SMEs and start ups with the knowledge, skills and confidence they need to thrive.
Make Happy has worked with hundreds of SMEs over the last decade. We provide specialised training and consultancy services to businesses covering everything from business modelling, to marketing to people management.
Sophie, your trainer, is a highly experienced marketer and facilitator. She has designed and delivered training programmes for entrepreneurs at organisations including London College of Fashion, Hatch Incubator, De Montfort University, UCL. Prior to joining Make Happy, Sophie drove marketing and communications at a number of high profile organisations including mac Birmingham and Centre for Contemporary Arts. She is a CIM qualified marketer and certified by the Market Research Society in Market and Social Research